During her residency, she met many men and women who lacked self-confidence because of a personal struggle with body odor, and not just from their underarms. Lume was founded by Shannon Klingman, a resident working towards becoming an OB/GYN. Our team spends hours researching, consulting with medical experts, gathering insight from expert professionals, reviewing customer feedback, and analyzing products to provide you with the information you need. Our mission is to help you make better, more informed purchase decisions. In this Lume deodorant review, I’ll introduce you to the brand’s best selling products, reviews, promotions, and more to see if it’s really worth all the hype. But for this brand specifically, the Lume deodorant Shark Tank episode, hilariously clever Lume deodorant commercial, and Lume deodorant ad campaigns also helped it pick up much-deserved steam. In general, natural beauty products are increasing in demand due to their tendency to be low cost and produce fewer adverse health effects. The efficacy of Lume deodorant has amassed a devoted following of over 145K followers on Instagram, and this number is continuing to grow. Good Housekeeping, BuzzFeed, and Adweek have all sung praises for the brand. Lume offers a wide range of deodorants, soaps, and wipes for men and women. But, a natural product, like those that Lume offers, could help ease these fears. Results like this are pretty scary since most people use deodorant on a daily basis. One study showed that increased deodorant use was associated with an earlier age of breast cancer diagnosis.

Many have been gravitating towards more natural deodorants and antiperspirants as research has shown ingredients in their toxic alternatives to be associated with certain illnesses, such as breast cancer. Why their products stand out: they’re not only intended for the underarms, and can be used effectively on any external part of your body. Lume is an innovator in the natural deodorant space with its line of vegan, aluminum-free, cruelty-free, and baking soda-free deodorants. Whether it’s sweat rings or BO, both are a constant fear I think we can all relate to.

The time of the day you worry your deodorant has worn off and you’ve officially become the smelly one in the office.

Lume deodorant ingredients